Privacy Policy

Welcome to Gala Casino — an independent informational and affiliate resource dedicated to covering the online gaming landscape for audiences based in the United Kingdom. Our website, accessible, is operated as an editorial and review platform; we do not directly offer gambling services, accept player registrations, or process financial transactions on behalf of any casino operator.

This Privacy Policy sets out the manner in which we collect, process, and safeguard information gathered when you visit our website. It has been drafted in full compliance with the United Kingdom General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR). We encourage all visitors to read this document carefully to understand their rights and our obligations before continuing to browse our content.

Information We Gather During Your Visit

As an informational platform, we do not request or collect personally identifiable information such as your name, postal address, payment details, or government-issued identification numbers. The data we interact with is largely technical and non-personal in nature, gathered automatically through standard web server logs and third-party analytics integrations when you access any page on our site.

The categories of non-personal data that may be recorded include your anonymised IP address, the type of browser and operating system you are using, the referring URL that brought you to our site, the pages you viewed during your session, timestamps of those visits, and approximate geographic region derived from IP geolocation. This information is retained only in aggregate form and cannot be used to identify you as an individual without additional data we do not hold.

We do not operate user accounts, subscription forms, or live chat tools that would require you to submit personal details. Should you choose to contact us directly via the email address listed at the end of this policy, the personal information you include in that correspondence will be handled solely for the purpose of responding to your enquiry and will not be retained beyond what is necessary for that purpose.

Cookies and Tracking Technologies Deployed on This Site

Like the vast majority of websites, we use cookies — small text files stored on your device — to ensure the smooth functioning of our pages and to gather anonymised data about how visitors interact with our content. Cookies do not grant us access to your device and do not store sensitive personal information. Our use of cookies falls into the following categories:

• Strictly necessary cookies: Essential to the technical operation of the site, including session management and security tokens. These cannot be disabled without impairing basic functionality.
• Performance and analytics cookies: Used to collect aggregated, anonymised data on page views, session durations, and navigation paths. This information helps us improve content quality and user experience.
• Functionality cookies: Allow the site to remember preferences such as language settings or previously visited sections.
• Targeting and affiliate cookies: Set in connection with our affiliate partnerships to track referral activity. These cookies record whether a visitor has clicked through to an operator’s site via a link on our pages, enabling us to receive a commission where applicable. They do not store personal data beyond a session identifier.

Upon your first visit, our cookie consent banner will invite you to accept or manage your cookie preferences. You may withdraw or adjust your consent at any time by modifying your browser settings. Most mainstream browsers — including Chrome, Firefox, Safari, and Edge — allow you to block or delete cookies via their privacy or settings menus. Please note that disabling certain cookies may affect your experience of our website. For independent guidance on managing online advertising preferences and cookie controls, please consult the following authoritative resources:

• www.youronlinechoices.com — the European Interactive Digital Advertising Alliance’s opt-out tool, which lets you manage behavioural advertising preferences across participating organisations.
• www.allaboutcookies.org — a comprehensive, independent guide explaining what cookies are, how they function, and how to control or remove them across all major browsers.

How We Use the Data We Collect

The non-personal and aggregated data collected through our analytics tools is used exclusively to improve the editorial quality, navigational structure, and overall performance of our website. By understanding which articles attract the most engagement, where users exit the site, and which devices they browse from, we are able to tailor our content strategy to better serve the informational needs of our readership.

We also rely on certain data signals for site security purposes — for example, to detect and mitigate distributed denial-of-service (DDoS) attacks, bot traffic, and other forms of malicious activity. In such cases, IP addresses may be temporarily logged by our infrastructure provider to enable protective responses, but this processing is automated and does not result in any individual profiling.

Where affiliate tracking is active, session-level identifiers are used to attribute referrals to our website, allowing us to confirm when a user has navigated from one of our affiliate links to a partner operator’s platform. This data assists in the accurate calculation of referral commissions and is processed by our affiliate network partners in accordance with their own data protection policies. At no point does this tracking involve the collection of personal details such as your name, financial information, or account credentials on any gambling platform.

Legal Basis for Processing Under UK GDPR

All data processing activities carried out in connection with this website are grounded in a recognised lawful basis under the UK GDPR. The table below summarises how each processing activity maps to the applicable legal basis:

We regularly review our legitimate interest assessments to confirm that our processing activities do not override the fundamental rights or freedoms of the individuals whose data is involved. Where there is any uncertainty, we err on the side of obtaining explicit consent. For authoritative information on UK data protection law, we recommend consulting the following official sources:

• Information Commissioner’s Office (ICO) — UK GDPR Guidance: The ICO is the UK’s independent data protection regulator. This resource provides comprehensive guidance on lawful processing, consent, and data subject rights.
• Data Protection Act 2018 — UK Legislation: The primary domestic legislation supplementing the UK GDPR, available in full on the official UK government legislation database.

Third-Party Services and External Data Processors

To deliver a functional, secure, and analytically informed website, we rely on a select number of reputable third-party service providers. Each of these providers acts as a data processor on our behalf and is bound by contractual data processing agreements consistent with UK GDPR requirements. The principal third-party services currently integrated into our platform are described below:

• Google Analytics: We use Google Analytics to collect anonymised statistical data about visitor behaviour. Data is processed by Google LLC, subject to their privacy framework. IP anonymisation is enabled, meaning full IP addresses are not stored. You can opt out of Google Analytics tracking via the Google Analytics opt-out browser add-on.
• Cloudflare: Our website is protected and accelerated by Cloudflare’s content delivery network. Cloudflare may process IP addresses and request data as part of its security and performance functions. For details, see the Cloudflare Privacy Policy.
• Affiliate networks: We maintain partnerships with licensed operators through regulated affiliate programmes. These networks may deploy their own cookies to attribute referral traffic. All partner operators hold valid licences from the relevant regulatory bodies.

We do not sell, rent, or trade any data — personal or otherwise — with third parties for their own marketing purposes. Information shared with the service providers listed above is strictly limited to what is necessary for the delivery of their designated functions. For regulatory context relating to licensed gambling operators in Great Britain, we recommend visiting the UK Gambling Commission, which maintains a public register of licence holders and publishes guidance on responsible gambling standards. Additionally, the Information Commissioner’s Office (ICO) provides transparency into how data processors operating in the UK are expected to conduct themselves.

Affiliate Relationships and Commercial Transparency

Our website earns revenue through affiliate marketing arrangements with licensed online casino and gambling operators. This means that certain links on our pages are affiliate links — when you click on one of these links and subsequently register or deposit at the linked operator’s site, we may receive a commission payment. This commercial arrangement does not influence the editorial integrity of our reviews, ratings, or recommendations, which are produced independently based on our own research and assessment criteria.

Affiliate links are present on our site in accordance with the guidelines set by the UK Advertising Standards Authority (ASA) and the Competition and Markets Authority (CMA) regarding the disclosure of commercial relationships in online content. We are committed to transparency: where content contains affiliate links, this is indicated either within the article itself or through a general notice on the relevant page. The presence of an affiliate link does not mean that a product or service has been endorsed by any regulatory authority.

We encourage visitors to conduct their own due diligence before registering with any gambling operator. Always verify that any platform you use holds a current licence from the UK Gambling Commission before depositing funds. Gambling should be approached as a form of entertainment, and all players are encouraged to set deposit limits and make use of responsible gambling tools offered by licensed operators.

How We Protect the Data We Handle

Although the data we collect is largely non-personal and aggregated, we take technical and organisational security measures seriously. Our website is served entirely over HTTPS, using industry-standard TLS (Transport Layer Security) encryption to protect data transmitted between your browser and our servers. This safeguards any information exchanged during your visit from interception or unauthorised access.

We operate on a principle of data minimisation — meaning we do not collect any data beyond what is strictly required for the operational and analytical purposes described in this policy. We do not maintain databases of user profiles, behavioural histories, or personal records. Our infrastructure is maintained on platforms that implement enterprise-grade physical and logical security controls, including access management, firewall protections, and regular vulnerability assessments.

Data Retention and Storage Periods

Given that the data we process is primarily cookie-based and aggregated, our retention periods are minimal. Analytics data stored via Google Analytics is subject to Google’s own data retention settings, which we have configured to the shortest available period. Aggregate statistical data that we review internally is not attributed to individual users and is retained only for the duration necessary to analyse trends and improve our content offering.

Cookies set by our website expire in accordance with their category: strictly necessary cookies typically expire at the end of your browsing session, while analytics and affiliate cookies may persist for a period of up to 13 months in line with ICO guidance on cookie durations. Any personal information submitted via direct email correspondence is retained only for as long as is necessary to resolve the enquiry, after which it is securely deleted. We do not retain email communications beyond a 12-month window absent a specific ongoing need.

We do not transfer personal data to countries outside the United Kingdom or the European Economic Area unless adequate protections are in place, such as standard contractual clauses approved by the ICO. Where third-party processors are based in the United States (such as Google), appropriate safeguards are implemented in compliance with the UK’s international data transfer framework.

Your Rights as a Data Subject Under UK GDPR

As a resident of the United Kingdom, you are afforded a comprehensive set of rights under the UK GDPR and the Data Protection Act 2018. These rights apply to the extent that we hold any information that constitutes personal data relating to you. The following rights are available to you:

1. Right of access: You may request a copy of any personal data we hold about you, along with details of how it is processed.
2. Right to rectification: Where personal data we hold is inaccurate or incomplete, you may request that it be corrected.
3. Right to erasure (“right to be forgotten”): In certain circumstances, you may request that we delete personal data we hold about you.
4. Right to restriction of processing: You may ask us to limit how we use your personal data whilst a dispute or verification is pending.
5. Right to data portability: Where processing is based on consent or contract and carried out by automated means, you may request your data in a portable, machine-readable format.
6. Right to object: You may object to processing carried out on the basis of legitimate interests, including for direct marketing purposes.
7. Rights related to automated decision-making: We do not use automated profiling or decision-making that produces legal or similarly significant effects on individuals.

To exercise any of these rights, please contact us using the details provided at the end of this policy. We will respond to all valid requests within one calendar month, in line with our obligations under UK GDPR Article 12. If you are not satisfied with our response, you have the right to lodge a complaint directly with the Information Commissioner’s Office at ico.org.uk/make-a-complaint.

Age Restrictions and the Protection of Minors

This website contains editorial content related to online gambling and casino products. All content published on our platform is intended exclusively for individuals who are 18 years of age or older. Gambling is an adult activity, and we fully support the United Kingdom’s statutory age verification requirements for gambling services. Visitors who are under the legal gambling age should not access, use, or rely upon any content published on this website.

We do not knowingly collect data from or direct our content towards minors. Should we become aware that a person under 18 has submitted personal information to us, we will take prompt steps to delete that information from our records. If you are a parent or guardian and believe that a minor in your care has interacted with our site in a manner that may have resulted in the submission of personal data, please contact us immediately via the details below so we may investigate and act accordingly.

External Links and Third-Party Websites

Our website regularly contains links to external platforms, including licensed casino operators, responsible gambling organisations, industry news sources, and regulatory bodies. These links are provided as a convenience to our readers and for informational purposes only. The inclusion of a link does not constitute an endorsement of the linked site or its operators by us.

Once you navigate away from our website by clicking an external link, this Privacy Policy no longer applies. The privacy practices of third-party websites are governed entirely by their own policies, which we have no ability to control or monitor. We strongly encourage you to review the privacy policy of any external site you visit before providing any personal information. We accept no responsibility for the content, security, or data practices of any third-party websites linked from our pages.

Updates to This Privacy Policy

We reserve the right to amend or update this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, or our own operational practices. Any material changes will be communicated by updating the “Last Revised” date displayed at the top of this page, and — where appropriate — by posting a notice on our homepage. We encourage you to review this policy periodically to remain informed about how we handle data.

Your continued use of our website following the publication of any updated version of this policy constitutes your acknowledgement of the revised terms. If any update involves a change to how we process data on the basis of consent, we will seek fresh consent where required by law. Historical versions of this policy are available upon request by contacting us directly.

Contact Information

If you have any questions regarding this Privacy Policy, wish to exercise your data subject rights, or have a concern about our data handling practices, please do not hesitate to reach out to us using the contact details below. We are committed to responding promptly and transparently to all privacy-related enquiries.

Telephone: +44 (0)800 012 3288
Email: [email protected]
Postal Address: 1st Floor, 10 Fetter Lane, London, EC4A 1BR, United Kingdom

For matters relating to your rights under UK data protection law, you may also contact the Information Commissioner’s Office directly at ico.org.uk.